Leadership

Sheila joined Mercy Flights on June 29, 2020, bringing more than 28 years of healthcare leadership experience to the MFI team — including 17 years at the executive level. A respected health care leader and active member of the Southern Oregon community, Sheila has long been inspired by Mercy Flights’ rich history, legacy and community roots. Sheila is responsible for oversight of administration and operations and leading the organization’s long-term strategic planning process. The strategic plan will build on Mercy Flights’ strengths and open doors to discover innovative ways in which we can serve as leaders and role models in our industry. In 2013, Clough and her family relocated to Southern Oregon from Woodruff, Wisconsin, where she served as President and CEO for Howard Young Health Care, a regional affiliate of the $2 billion Ministry Health Care system. Prior to joining Mercy Flights, she served as CEO for Asante Ashland.

Dick joined the Mercy Flights executive team in August of 2022, beginning his 37th year of experience in EMS, fire, hospital, and air medical transport operations. As VPO for Mercy Flights, Dick oversees all aspects of the organization’s EMS ground and flight operations and supports the organization’s strategic goals designed to continuously enhance care and service to residents in Southern Oregon and Northern California. Prior to joining Mercy Flights, Dick served as director of patient transportation for Mission Hospital in Asheville, North Carolina and VPO for Lifeflight Eagle in Kansas City, Missouri.

Jill joined the Mercy Flights executive team in September of 2022, bringing more than 22 years of financial expertise and a deep understanding of the region’s local communities to the organization. In her role as CFO, Jill provides expert counsel and directs the fiscal operations of Mercy Flights, including Billing services, Payroll, Accounting, Materials Management, Information Technology (IT), Telecommunication and Facilities departments. Jill also serves as the organization’s Compliance and Privacy Officer. Prior to joining Mercy Flights, she served as CFO for Medford-based La Clinica, and a member of the Mercy Flights board of directors.

Rob joined the Mercy Flights executive leadership team in May 2024, bringing more than 30 years of healthcare leadership experience spanning emergency medical services, hospital operations, diagnostic imaging, and ancillary services. As Assistant Vice President of Operations, Rob oversees ground EMS operations, the communications center, facilities, fleet maintenance, regulatory compliance, and operational support services while advancing the organization’s strategic initiatives.

Prior to joining Mercy Flights, Rob spent more than 24 years with Asante Health System, where he served in senior leadership roles overseeing hospital operations, diagnostic imaging, and ancillary services. Throughout his career, he has led multidisciplinary teams, implemented operational improvements, and developed innovative programs focused on quality, safety, employee engagement, and patient-centered care.

Rob earned a Bachelor of Science in Radiologic Science from Oregon Institute of Technology, completed the MIT xPRO Chief Operating Officer Program, and proudly served in the United States Army during Operation Desert Shield and Desert Storm.

Alicia joins Mercy Flights with over 25 years of progressive experience across all facets of HR and compliance, including leadership roles as Manager, Director, and Interim Vice President. She joined Mercy Flights in May 2024 following more than 16 years in HR leadership at Asante. Alicia recently joined the executive team and currently oversees Human Resources, Professional Development, and Employee Health and Wellbeing, while serving as Compliance Officer. She brings expertise in healthcare HR, strong organizational commitment, and a passion for supporting employees and organizational success. She holds an MBA from Walden University and a bachelor’s degree in business administration from Southern Oregon University. Alicia grew up on the Oregon coast and relocated to Southern Oregon in 1994, where she has since built strong community ties.